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ROLLINS COLLEGE NAMES GREG MARSHALL TO THE CHARLES HARWOOD CHAIR OF MARKETING AND STRATEGY

November 7, 2006 - Rollins College has named Greg W. Marshall to the Charles Harwood Chair of Marketing and Strategy in the Crummer Graduate School of Business. The chair was endowed in 1987 by the estate of Rollins alumnus Charles Harwood (class of 1944) to attract a distinguished scholar to the Crummer School.

"Professor Marshall's contributions to the success of his students, to his academic field, and to the College have been outstanding," said Rollins College President Lewis Duncan. "His appointment to the Harwood Chair is a well-deserved honor."

Marshall joined the faculty of the Crummer School in January 2004. He has published more than 40 articles in numerous refereed business journals and is co-author of the textbooks Marketing: Real People, Real Choices; Sales Force Management; and Relationship Selling.

He is the editor of the Journal of Marketing Theory and Practice and former editor of the Journal of Personal Selling & Sales Management. In addition, he serves on the editorial review boards of the Journal of the Academy of Marketing Science, Journal of Business Research, and Industrial Marketing Management.

Marshall is past president of the American Marketing Association Academic Division and past president and Fellow of the Society for Marketing Advances. He presently serves as VP for Programs of the Academy of Marketing Science and is a member of the Board of Directors of the Direct Selling Education Foundation. .

His principal teaching areas are strategic marketing, marketing management and business strategy. In 2002, he received the Outstanding Marketing Teachers' Award from the Academy of Marketing Science. In 2003, Marshall received the Chandler Freitz Teaching Award at Oklahoma State University, which recognizes the top professor in the evening MBA program. In 2005, he received the Cornell Distinguished Faculty Award at the Crummer School. Over the years, he has mentored a number of marketing doctoral students who have gone on to successful academic careers at excellent universities.

Prior to joining Rollins faculty, Marshall served on the faculties of the University of South Florida, where he was also doctoral coordinator for the marketing department; Texas Christian University; and Oklahoma State University, where he was also the director of the Executive MBA Program. He holds a Ph.D. from Oklahoma State University and an MBA and BSBA from the University of Tulsa. Before earning his doctoral degree, Marshall held management positions at Warner-Lambert, the Mennen Company and Target Corporation. He also has considerable experience as a consultant and trainer for a variety of organizations.